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The New Square project in West Bromwich encompasses a total of 540,000ft2 and includes the design and construction of Britain’s largest Tesco store (at the time of construction), with over 140,000ft2 and 43 new retail and leisure units. The complex also includes a five-screen cinema, seven restaurants, a petrol station and a police station, as well as partially covered walkways, a new road link and numerous other support buildings and infrastructure.

SDS was commissioned by VINCI Construction UK on behalf of Tesco Stores Ltd. We worked with Pinnacle and Haskoll (architects and designers) to supply and install surface water management and sustainable drainage systems and associated paving.

The project aims to secure the long-term future of West Bromwich town centre by providing residents of West Bromwich and Sandwell Metropolitan Borough with modern, local shopping and leisure facilities and by turning the town into a visitor destination, with a local evening economy.

With a total cost of circa £200 million, the regeneration project delivers 10,000m2 of retail space in a modern, ecologically friendly environment, along with the infrastructure to support this.


SDS was included in the sustainable drainage’s original specification but worked with the design team to provide a bespoke holistic system that also incorporated the company’s landscaping products, thereby helping to reduce the overall costs to the customer and to the Council.

High customer throughput, especially in the busiest shopping periods, required that any rainwater should be dispersed swiftly and efficiently, while still maintaining a favourable environment.

With a combined capacity of 4,690m3, GEOlight® tanks were installed along with six Flow Control Units, five Separators and Alarms and 14,000m2 of Newgrange Flag Silver Granite paving.


This is SDS’s largest paving project to date and was successfully installed in coordination with Sandwell Council’s highways works.

West Bromwich town centre has undergone one of the largest regeneration programmes taking place anywhere in the West Midlands region, with hundreds of millions of pounds invested from the Private and Public sectors.


litres combined stormwater storage capacity


Flow Control Units


Separators and Alarms

SDS exceeded our stringent requirements and demonstrated their proactivity, from value engineering an enhanced specification to working in close collaboration with our customers’ works teams, completing the installation within exceptionally tight deadlines.

Sean Delaney, VINCI Construction UK Senior Project Manager
SDS GEOlight Stormwater Storage

SDS GEOlight®

SDS GEOlight® is an ultra-lightweight honeycombed modular structure, the ready to install units are preformed to provide an underground stormwater storage facility, for the application of stromwater management.

SDS GEOlight® is an ideal material for cost efficient and maintainable underground water storage during storm conditions. It is constructed entirely from post-consumer recycled PVC waste, which is normally destined for landfill.

It can also be applied in many different ways, including water recycling, water pollution control and embankment protection.


Discover how the SDS portfolio can benefit your development and get in touch now.